Daniel Von Nydeggen – Designer
Packaging Design …from brainstorming sessions and napkin sketches to print production.
My experience has centered in the beauty industry, however I do design packaging for a variety of other consumer products including: food and nutrition, electronics, filtration systems, and more!
• Consistent design that matched La Prairie's layout specifications.
• Rear view of the slipcover design
• The creation of multilingual inserts for instruction purposes
• Consistent design that matched La Prairie's layout specifications.
• Photoshop rendering of both tube and carton • For use on various retail websites and promotion materials
• Promotional image featuring 5 OZ Natural products
• Photoshop Rendering of carton • Updated logo and graphics that have a clearer message, visually compete better against the competition, and have a more suitable aesthetic than the current design
• Rendering of the package and and a shelf talker • Enables the client to see how the product will billboard and work against the competition
• Concept implementation across some additional Florastor products
• Photoshop Rendering of carton • Updated logo and graphics that have a clearer message, visually compete better against the competition, and have a more suitable aesthetic than the current design
La Prairie, Inc.
4 years as an Art Director taught me the value of precision in both design and production. It was here that I learned the how much good packaging connects to consumers.
OZ Naturals, Inc.
Extensive freelance work for this company includes original designs and packaging layouts for cartons, labels, tubes, and bottles.
BioCodex, Inc.
Concept work for their flagship product, Florastor. The process included a logo redesign, packaging redesign, store visuals, and extensive brand research.
• Creation of the Sphericool logo and brand packaging (with an Art Deco feel)
• Construction drawing for production
• Packaging card designed to mirror the look of the carton
• Creation of the Sphericool logo and brand packaging (with an Art Deco feel)
• Packaging design for wearable electronic device and components
• 3/4 view of the package
• View of the package with an open front flap • Die-cut windows show the sensors and wristbands
• Packaging design for wearable electronic device and components
• Photos of the completed production bottles
• Initial layout work for the bottles was done by creating a die-line, then applying the layouts to an illustration for concept review
• Layout concept work
• Photos of the completed production bottles
Sphericool
Packaging design from the ground up. The client had a product but no direction. After a lot of discussion, I decided to embrace the the Art Deco style for its sophistication and beauty. The result: one-of-a-kind, elegant packaging.
• Die-line of multilingual (English & Spanish) packaging for water filter • Detailed restrictions were followed for the maintenance of the brand identity (standards)
• Conversion of the packaging die-line into a 3D image for review
• Layout for pitcher cartridge refill
• Die-line of multilingual (English & Spanish) packaging for water filter • Detailed restrictions were followed for the maintenance of the brand identity (standards)
EFD: StrikeTec
Elliot Fight needed a packaging design that would be strong, clear, and have a strong impact on their audience of boxers, trainers, and athletes.
iStelle
Bottle layouts and art were created help give this skincare company a clean, sophisticated and legible look.
• Illustrator-based concept work that explores issues of color and transparency
• Illustration of confirmed design and method of wristband presentation
• Illustrator-based concept work that explores issues of color and transparency
• Branded layout for a Canadian produce vendor
• Large, stackable tray that holds 6 of the smaller tomato boxes
• Store rendering that shows the tray and box presentation on-site
• Branded layout for a Canadian produce vendor
Filters: DuPont & NewView
Attention to detail is crucial to all packaging design projects. This requires an ability be creative while working within the constraints of the brand standards.
KEEPTIGHT
This project was a great exercise in creating unique ways to visibly display a wristband. The end result as clear packaging with an insert that presented the band in an "infinity loop" (mobius strip).
Food (various)
I also work on the occasional food-related project. These usually require strong imagery and extensive digital editing to showcase them in-stores.